Allmine
Allmine is a social live streaming platform designed to connect creators, celebrities, and audiences through real-time interactions, private calls, paid live sessions, and engagement-based experiences.
For this project, I worked on shaping the product experience during its transition from a dating-oriented concept into a broader live streaming and creator interaction platform. The main UX challenge was to design a product that feels social, entertaining, and easy to use while also supporting monetization, creator earnings, and different live interaction models. Problem Live streaming products often struggle with balancing entertainment, usability, and monetization. Users need to discover interesting live sessions quickly, understand how paid interactions work, join or request private experiences, and feel motivated to engage. At the same time, creators need clear tools to go live, manage paid or free sessions, receive requests, track engagement, and monetize their audience without complicated flows. The challenge was to make Allmine feel simple and fun for users while supporting more complex business logic behind the scenes, such as credits, paid sessions, private calls, funding, replay access, and creator earnings. Solution We shaped Allmine as a real-time social experience built around live discovery, paid interactions, and creator engagement. The experience included different live formats such as public free streams, public paid streams, private sessions, and creator-to-user interactions. We also designed engagement mechanics like sparks, funding, replay access, leaderboards, missed calls, requests, and profile-based discovery.
Unlike traditional live streaming platforms that focus only on broadcasting, Allmine was designed around direct creator-audience interaction. The experience combined live content, private access, paid engagement, and social discovery in one product. Users were not only watching creators; they could request interactions, fund sessions, unlock replays, join paid lives, and build a more personal connection with the people they follow. For creators, Allmine offered more flexible monetization opportunities beyond standard live streaming. My Role As the product designer, I worked on the UX and UI direction of Allmine’s live streaming experience. My role included structuring user flows, defining interaction models, designing mobile-first interfaces, and simplifying monetization-heavy flows into clear and engaging product experiences. I focused on making complex social and payment-based interactions feel natural, playful, and easy to understand for both users and creators.
